MEF Americas Welcomes Industry Leaders to Its Membership Roster and Continues to Expand Geographic Reach

New Mem­ber Com­pa­nies Rep­re­sent Ecosys­tem Play­ers in Canada, Latin Amer­ica and USA

LOS ANGELES, Jan. 28 /PRNewswire/ — The Mobile Enter­tain­ment Forum (MEF) (http://www.m-e-f.org) today announced its con­tin­ued expan­sion with new mem­bers rep­re­sent­ing a global and regional pres­ence span­ning across the entire mobile enter­tain­ment value chain — from con­tent cre­ator, to car­rier and every­thing in between. New mem­ber com­pa­nies include 226 Records Com­pany, ACN– The Matrix Group, Bin­Bit, Com­verse, Dolby, Dada Enter­tain­ment, Impact Mobile, MasurLaw, Medi­aFLO, Myxer, Net­bis­cuits, Paymo, Okto, Open­Mar­ket, Research In Motion (RIM), Tele­fon­ica and Vringo.

“As the MEF Amer­i­cas board was recently expanded to accom­mo­date regional growth across the Amer­i­cas, we are thrilled about the addi­tion of our newest mem­bers in Canada, Latin Amer­ica and the USA,” said Jim Bed­dows, the board chair for MEF Amer­i­cas. “MEF’s mis­sion is to facil­i­tate the growth of the mobile enter­tain­ment indus­try in part through its ini­tia­tives, which are sup­ported by and directly ben­e­fit our mem­bers. MEF’s unique value as an orga­ni­za­tion is its breadth across the mobile-entertainment sup­ply chain and its pres­ence globally.”

MEF Amer­ica mem­bers will con­tinue to help drive the next-generation of busi­ness, reg­u­la­tory, polit­i­cal and cul­tural poli­cies through its ini­tia­tives. These include:

*  Con­tent Sales Report­ing: address­ing the need for timely and accu­rate con­tent report­ing across the value chain

*  Mobile Video: focus­ing on explor­ing busi­ness mod­els and facil­i­tat­ing  con­sumer adop­tion of mobile video services

*  Sweep­stakes: a Mem­bers’ guide to reg­u­la­tions gov­ern­ing sweep­stakes in the USA on a state by state basis

“MasurLaw is join­ing the MEF because it is the sin­gle most effi­cient way to reach to the top of every major media com­pany and car­rier world­wide,” said Steven Masur, Man­ag­ing Direc­tor of MasurLaw, another new MEF Amer­i­cas Mem­ber. “It is the only orga­ni­za­tion think­ing clearly about how gov­ern­ment reg­u­la­tion world­wide affects the mobile con­tent business.”

About Mobile Enter­tain­ment Forum (MEF)

The Mobile Enter­tain­ment Forum was formed in 2000 to rep­re­sent com­pa­nies through­out the entire mobile enter­tain­ment value chain. As the global trade asso­ci­a­tion of the mobile media indus­try, MEF works on behalf of its diverse mem­ber­ship to drive mobile enter­tain­ment adop­tion, shape reg­u­la­tion and deliver com­pet­i­tive advan­tage to its members.

With global head­quar­ters in Lon­don, a Hollywood-based Amer­i­cas sec­re­tariat, an Asian chap­ter in Hong Kong and the newly expanded EMEA branch, MEF’s net­work of mem­bers rep­re­sents a ver­i­ta­ble ‘Who’s Who’ of mobile enter­tain­ment busi­nesses and entre­pre­neurs. For more infor­ma­tion and a full list of mem­bers please visit: http://www.m-e-f.org.

SOURCE Mobile Enter­tain­ment Forum