Monthly Archives: March 2009

Netbiscuits, Impact Mobile to deliver messaging campaign services

Posted on March 30, 2009

Net­bis­cuits is work­ing with Impact Mobile to deliver tem­plated mes­sag­ing cam­paigns for brands.

By inte­grat­ing Impact Mobile’s tech­nol­ogy with Net­bis­cuits’ devel­op­ment plat­form, pub­lish­ers and devel­op­ers can fur­ther their mar­ket­ing reach by estab­lish­ing a one-to-one rela­tion­ship with the consumer’s mobile phone via SMS and con­tinue that dia­logue via opt-in sub­scrip­tion ser­vices. Con­tinue read­ing →

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Mobile cannot just be about impression-based advertising

Posted on March 27, 2009

Gary Schwartz is pres­i­dent of Impact Mobile By Gary Schwartz There is noth­ing like a good old BBC nature series. And after eight years in the mobile mar­ket­ing world, I can safely say that the mobile ecosys­tem is as com­plex … Con­tinue read­ing →

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Mobile cannot just be about impression-based advertising

Posted on March 20, 2009

http://www.mobilemarketer.com/cms/opinion/columns/2875.html Mobile can­not be just about impression-based adver­tis­ing but must extend beyond-the-click acti­va­tion and bridge to point-of-sale, point-of-entry, etc. The brand misses half the mobile ecosys­tem if he/she does not explore passed the mobile dis­play. Mobile is all about “what next.”

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Givex Completes Integration to Impact Mobile

Posted on March 19, 2009

http://www.givex.com/press_archive/2009/04–01–2009.html Givex, a lead­ing global gift card and loy­alty trans­ac­tion proces­sor, announced today at the Inter­na­tional CTIA Wire­less 2009 show, its suc­cess­ful inte­gra­tion to Impact Mobile, a leader in pro­vid­ing tech­nol­ogy for com­plete end-to-end mobile mar­ket­ing solu­tions. This inte­gra­tion enables … Con­tinue read­ing →

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