Daily Archives: August 31, 2010

Mobile driving sales and affinity at QSR

The Pesky PIN prob­lem: Mobile PIN usage in quick ser­vice restau­rants (QSRs) as a way of dri­ving sales is as old as mobile mar­ket­ing  - suc­cess­ful pro­mo­tions hit the street ten years back in the UK. The chal­lenge has always been … Con­tinue read­ing

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