Category Archives: News

Impact Mobile is still going fast

Impact Mobile has made it on Deloitte Tech­nol­ogy Fast 50™ win­ners list for the fifth con­sec­u­tive year.  On this year’s list, it ranks an impres­sive 39th, high­light­ing the company’s strong per­for­mance and suc­cess. “Impact Mobile con­tin­ues to demon­strate very impres­sive … Con­tinue read­ing

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Webinar: Driving Mobile Security Standards in M-Commerce — 24 May 2011

Date: 24 May 2011 Time: 9am West Coast / 12pm East Coast / 5pm UK Click here to Reg­is­ter Trust and famil­iar­ity are cru­cial in dri­ving adop­tion of mobile pay­ments, accord­ing to a new study by GfK NOP. It reveals that … Con­tinue read­ing

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Impact Mobile works with MEF & X9 to develop essential standards for advancing Mobile Commerce (M-Commerce) in the US

May 10th 2011, North Amer­ica MEF, the global trade body for the mobile media indus­try with a ded­i­cated focus on Mobile Com­merce, and ASC X9, the US tech­ni­cal group that devel­ops finan­cial indus­try stan­dards, today announced that they will work … Con­tinue read­ing

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Impact Mobile joins Industry Leaders to Address Critical Business Issues and Opportunities for Market of Nearly 1 Billion Consumers at MEF Americas 2010

NEW YORK, Dec. 13, 2010 /PRNewswire-USNewswire/ — Held ear­lier this month, MEF Amer­i­cas 2010: Mobile Con­tent & Com­merce con­nected over 200 North and Latin Amer­i­can influ­encers from the worlds of retail, enter­tain­ment, mobil­ity and tech­nol­ogy in Miami for two days … Con­tinue read­ing

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Impact Mobile reelected as chair of MEF North America

Miami, Decem­ber 2, 2010 — MEF has announced the results of its hotly con­tested North Amer­i­can board elec­tions.  Gary Schwartz, Impact Mobile, was re-elected as Chair­man of the Board and San­jaya Krishna, KPMG, was re-elected as Vice Chair­man. New com­pa­nies … Con­tinue read­ing

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Impact Mobile Partners With Octagon’s Strategic Initiatives Group to Enhance Mobile Capabilities

MIAMI, Dec. 1, 2010 /PRNewswire/ — Mobile Enter­tain­ment Forum: MEF Amer­i­cas — Impact Mobile Inc., a lead­ing provider of mobile mes­sag­ing and tech­nol­ogy to retail­ers, brands, media and enter­tain­ment providers, today announced that they have entered into a long-term part­ner­ship … Con­tinue read­ing

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Impact Mobile works with MEF on M-Commerce Initiative Focused on Security and Privacy of Mobile Payments

MIAMI, SAO PAULO and LONDON, Dec. 1, 2010 /PRNewswire/ — At their inau­gural Amer­i­cas gath­er­ing today, MEF announced a mobile com­merce ini­tia­tive aimed at increas­ing con­sumer con­fi­dence in M-Commerce.  Accord­ing to a KPMG Con­sumers & Con­ver­gence IV 2010 global sur­vey, “Nine out of ten con­sumers … Con­tinue read­ing

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InComm Extends Mobile Capabilities in Partnership with Impact Mobile

MIAMI, Nov. 30, 2010 /PRNewswire/ — MEF Amer­i­cas 2010: Con­tent & Com­merce — Impact Mobile Inc., a lead­ing provider of mobile mes­sag­ing and tech­nol­ogy in North Amer­ica to retail­ers, brands, media and enter­tain­ment providers, today entered into a part­ner­ship with InComm, the leader in … Con­tinue read­ing

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Impact Mobile top Fast 50 for the 5th straight year.

Impact Mobile posi­tioned well on the Deloitte F50 fastest grow­ing tech­nol­ogy com­pa­nies for the 5th straight year. Impact Mobile placed 16th in Canada and 59th in North Amer­ica. http://en.fast50.ca/winners

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MEF M-Commerce Guide is now available to download

Please link to download: http://www.m-e-f.org/initiatives/m_commerce/

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Coca-Cola turns mobile phone into loyalty card with Airbonus

The Coca-Cola Co. is ramp­ing up its mobile loy­alty ini­tia­tives in North Amer­ica by part­ner­ing with a Cana­dian wire­less car­rier to drive par­tic­i­pa­tion in its “Twist TXT Save” pro­gram. “Air­bonus is an excit­ing oppor­tu­nity for brands as it offers a new … Con­tinue read­ing

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MEF North America Launches M-Commerce Guide to Drive Customer Acquisition, Retention & Conversion

MEF has been an indus­try part­ner in rev­enue gen­er­a­tion for over a decade and has led the charge glob­ally, estab­lish­ing busi­ness pol­icy, busi­ness mod­els and best prac­tices for the mobile enter­tain­ment indus­try,” said Gary Schwartz, CEO of Impact Mobile and … Con­tinue read­ing

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July 22 — MEF Canada: M-Commerce Guide Launch with KPMG, Toronto

July 22nd: Join Impact Mobile in Toronto to launch the MEF Mobile Com­merce Guide. MEF Amer­i­cas has pro­duced a Mobile Com­merce Guide to help brands, con­tent pro­duc­ers and retail­ers bet­ter under­stand how to lever­age the mobile phone to drive cus­tomer acqui­si­tion, … Con­tinue read­ing

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July 21 — MEF USA: M-Commerce Guide Launch at RILA, San Francisco

July 21st: Join Impact Mobile in San Fran­cisco to launch the MEF Mobile Com­merce Guide. MEF Amer­i­cas has pro­duced a Mobile Com­merce Guide to help brands, con­tent pro­duc­ers and retail­ers bet­ter under­stand how to lever­age the mobile phone to drive cus­tomer … Con­tinue read­ing

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Impact Mobile Leadership Award

The Mobile Enter­tain­ment Forum (MEF) has unveiled its new Global Board, with Gary Schwartz as Chair­man of North America. Also for the first time two awards were pre­sented at the MEF AGM to recog­nise indi­vid­ual lead­er­ship and com­mit­ment to the trade … Con­tinue read­ing

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Impact Mobile Heads Up Mobile for IO

Impact Mobile is elected to the board of Inter­ac­tive Ontario as head of the mobile com­mit­tee. Inter­ac­tive Ontario’s man­date is to pro­mote the inter­ests of its mem­bers and to enlist the sup­port of gov­ern­ment and pri­vate sec­tor part­ners with a … Con­tinue read­ing

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Impact Mobile: MEF launches M-Commerce initiative

Mobile Enter­tain­ment Forum North Amer­ica has launched a new mobile com­merce ini­tia­tive designed to help brands, con­tent pro­duc­ers and retail­ers bet­ter under­stand how to lever­age the mobile phone to drive cus­tomer acqui­si­tion, reten­tion and con­ver­sion. The first phase of the … Con­tinue read­ing

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Impact Mobile heads M-Commerce initiative

Impact Mobile leads MEF Amer­i­cas Mobile Com­merce Ini­tia­tive Con­tinue read­ing

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IAB Announces Winners of Annual Sales and Service Excellence Award

Feb­ru­ary 21, 2010 IAB Announces Win­ners of Annual Sales and Ser­vice Excel­lence Awards Rec­og­nizes Out­stand­ing Per­for­mance and Achieve­ments in Inter­ac­tive Adver­tis­ing CARLSBAD, CA (Feb­ru­ary 21, 2010) —The Inter­ac­tive Adver­tis­ing Bureau (IAB) today announced the win­ners of its 2009 Sales and Ser­vice … Con­tinue read­ing

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Epicor, Impact Mobile partner for mobile retail services

Epi­cor Soft­ware Corp. is part­ner­ing with Impact Mobile Inc. to help retail­ers mar­ket to the mobile con­sumer. Mobile con­sumers rep­re­sent a rapidly grow­ing and lucra­tive cus­tomer seg­ment and retail­ers are finally notic­ing that by launch­ing cam­paigns tar­geted at on-the-go con­sumers. … Con­tinue read­ing

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Deloitte: Impact Mobile 38th fastest growing company in North America

The Deloitte Tech­nol­ogy Fast 500TM iden­ti­fies some of the most promis­ing tech­nol­ogy com­pa­nies in North Amer­ica today,” said John Ruf­folo, national leader, Tech­nol­ogy, Media & Telecom­mu­ni­ca­tions, Deloitte Canada. “The per­for­mance of Cana­dian com­pa­nies over the past year this year is a … Con­tinue read­ing

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Impact Mobile ranks 3rd fastest growing company

Another Deloitte Fast 50 repeat per­former is Impact Mobile. Founded in 2002, it made the Companies-to-Watch in 2006 and the Fast 50 in 2007 and 2008. This year the com­pany sits at num­ber three, with a growth rate of 5,507 … Con­tinue read­ing

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Adcentricity, Impact Mobile partner on digital out-of-home media

Adcen­tric­ity, the lead­ing aggre­ga­tor of dig­i­tal out-of-home media, has part­nered with mobile mar­ket­ing firm Impact Mobile Inc. to tar­get mobile con­sumers. Con­tinue read­ing

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Mobile Entertainment Forum Survey on Proposed SMS Fee Increase Illustrates Gap Between Carriers and Content Marketers

LAS VEGAS, April 1 /PRNewswire/ — The Mobile Enter­tain­ment Forum (MEF), lead­ing advo­cates for the mobile enter­tain­ment indus­try (http://www.m-e-f.org), today announced the results of a sur­vey assess­ing the impact of an antic­i­pated increase on car­rier tar­iffs for mobile ter­mi­nated (MT) SMS text … Con­tinue read­ing

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Netbiscuits, Impact Mobile to deliver messaging campaign services

Net­bis­cuits is work­ing with Impact Mobile to deliver tem­plated mes­sag­ing cam­paigns for brands.

By inte­grat­ing Impact Mobile’s tech­nol­ogy with Net­bis­cuits’ devel­op­ment plat­form, pub­lish­ers and devel­op­ers can fur­ther their mar­ket­ing reach by estab­lish­ing a one-to-one rela­tion­ship with the consumer’s mobile phone via SMS and con­tinue that dia­logue via opt-in sub­scrip­tion ser­vices. Con­tinue read­ing

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