Upcoming Events
- Sun September 12th 2010 Sept 12-16 - Mobile Innovation Week, Toronto
- Tue September 28th 2010 Sept 28 - Join Impact Mobile in Toronto to discuss retail
- Tue October 5th 2010 Oct 5, 2010 - Join Impact Mobile at Digital Investor Summit, New York
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Recent Posts
- New M-commerce Guide Suggests Strategies To Leverage Smartphones For Conversion
- Coca-Cola turns mobile phone into loyalty card with Airbonus
- MEF North America Launches M-Commerce Guide to Drive Customer Acquisition, Retention & Conversion
- iPhone 4 Antennagate
- HTML5: Apps vs. Browser
- Oct 5, 2010 — Join Impact Mobile at Digital Investor Summit, New York
- Sept 12–16 — Mobile Innovation Week, Toronto
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Category Archives: News
Coca-Cola turns mobile phone into loyalty card with Airbonus
The Coca-Cola Co. is ramping up its mobile loyalty initiatives in North America by partnering with a Canadian wireless carrier to drive participation in its “Twist TXT Save” program. “Airbonus is an exciting opportunity for brands as it offers a new … Continue reading
MEF North America Launches M-Commerce Guide to Drive Customer Acquisition, Retention & Conversion
“MEF has been an industry partner in revenue generation for over a decade and has led the charge globally, establishing business policy, business models and best practices for the mobile entertainment industry,” said Gary Schwartz, CEO of Impact Mobile and … Continue reading
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July 22 — MEF Canada: M-Commerce Guide Launch with KPMG, Toronto
July 22nd: Join Impact Mobile in Toronto to launch the MEF Mobile Commerce Guide. MEF Americas has produced a Mobile Commerce Guide to help brands, content producers and retailers better understand how to leverage the mobile phone to drive customer acquisition, … Continue reading
July 21 — MEF USA: M-Commerce Guide Launch at RILA, San Francisco
July 21st: Join Impact Mobile in San Francisco to launch the MEF Mobile Commerce Guide. MEF Americas has produced a Mobile Commerce Guide to help brands, content producers and retailers better understand how to leverage the mobile phone to drive customer … Continue reading
Impact Mobile Leadership Award
The Mobile Entertainment Forum (MEF) has unveiled its new Global Board, with Gary Schwartz as Chairman of North America. Also for the first time two awards were presented at the MEF AGM to recognise individual leadership and commitment to the trade … Continue reading
Impact Mobile Heads Up Mobile for IO
Impact Mobile is elected to the board of Interactive Ontario as head of the mobile committee. Interactive Ontario’s mandate is to promote the interests of its members and to enlist the support of government and private sector partners with a … Continue reading
Impact Mobile: MEF launches M-Commerce initiative
Mobile Entertainment Forum North America has launched a new mobile commerce initiative designed to help brands, content producers and retailers better understand how to leverage the mobile phone to drive customer acquisition, retention and conversion. The first phase of the … Continue reading
Impact Mobile heads M-Commerce initiative
Impact Mobile leads MEF Americas Mobile Commerce Initiative Continue reading
IAB Announces Winners of Annual Sales and Service Excellence Award
February 21, 2010 IAB Announces Winners of Annual Sales and Service Excellence Awards Recognizes Outstanding Performance and Achievements in Interactive Advertising CARLSBAD, CA (February 21, 2010) —The Interactive Advertising Bureau (IAB) today announced the winners of its 2009 Sales and Service … Continue reading
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Epicor, Impact Mobile partner for mobile retail services
Epicor Software Corp. is partnering with Impact Mobile Inc. to help retailers market to the mobile consumer. Mobile consumers represent a rapidly growing and lucrative customer segment and retailers are finally noticing that by launching campaigns targeted at on-the-go consumers. … Continue reading
Deloitte: Impact Mobile 38th fastest growing company in North America
“The Deloitte Technology Fast 500TM identifies some of the most promising technology companies in North America today,” said John Ruffolo, national leader, Technology, Media & Telecommunications, Deloitte Canada. “The performance of Canadian companies over the past year this year is a … Continue reading
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Impact Mobile ranks 3rd fastest growing company
Another Deloitte Fast 50 repeat performer is Impact Mobile. Founded in 2002, it made the Companies-to-Watch in 2006 and the Fast 50 in 2007 and 2008. This year the company sits at number three, with a growth rate of 5,507 … Continue reading
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Adcentricity, Impact Mobile partner on digital out-of-home media
Adcentricity, the leading aggregator of digital out-of-home media, has partnered with mobile marketing firm Impact Mobile Inc. to target mobile consumers. Continue reading
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Mobile Entertainment Forum Survey on Proposed SMS Fee Increase Illustrates Gap Between Carriers and Content Marketers
LAS VEGAS, April 1 /PRNewswire/ — The Mobile Entertainment Forum (MEF), leading advocates for the mobile entertainment industry (http://www.m-e-f.org), today announced the results of a survey assessing the impact of an anticipated increase on carrier tariffs for mobile terminated (MT) SMS text … Continue reading
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Netbiscuits, Impact Mobile to deliver messaging campaign services
Netbiscuits is working with Impact Mobile to deliver templated messaging campaigns for brands.
By integrating Impact Mobile’s technology with Netbiscuits’ development platform, publishers and developers can further their marketing reach by establishing a one-to-one relationship with the consumer’s mobile phone via SMS and continue that dialogue via opt-in subscription services. Continue reading
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Givex Completes Integration to Impact Mobile
http://www.givex.com/press_archive/2009/04–01–2009.html Givex, a leading global gift card and loyalty transaction processor, announced today at the International CTIA Wireless 2009 show, its successful integration to Impact Mobile, a leader in providing technology for complete end-to-end mobile marketing solutions. This integration enables … Continue reading
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MEF Americas Welcomes Industry Leaders to Its Membership Roster and Continues to Expand Geographic Reach
New Member Companies Represent Ecosystem Players in Canada, Latin America and USA LOS ANGELES, Jan. 28 /PRNewswire/ — The Mobile Entertainment Forum (MEF) (http://www.m-e-f.org) today announced its continued expansion with new members representing a global and regional presence spanning across the … Continue reading
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JCPenney uses mobile to push customers in store for holiday sale
J. C. Penney Company Inc. is using mobile to help customers beat the rush at its biggest After Christmas sale ever.
The retailer’s stores will be opening 5:30 a.m. – the earliest opening on the day after Christmas in company history. For the first time ever, JCPenney will offer an After Christmas sale “Wake-Up” call, Customers can visit jcp.com beginning Dec. 23 and sign-up for the “Wake-Up” call to their mobile phone. Continue reading
MIXX 08 Impact Mobile – Gary Schwartz Video Interview
http://www.youtube.com/watch?v=pg6N7Hq4Suc
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Pudding And Impact Pair On Mobile Text Ads
Mobile ad network Pudding Media is partnering with Impact Mobile to provide agencies and advertisers with a self-service tool for buying contextual ads on SMS text messages.
Combining Pudding’s targeting capabilities with Impact Mobile’s JumpTXT mobile marketing platform, the new service promises to give advertisers access to a broad inventory of category-specific impressions as well as greater engagement with consumers. Continue reading
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Universal Press Syndicate and Impact Mobile to Provide Mobile Push Publishing Solution to Newspapers
Universal Press Syndicate, the largest independent newspaper syndicate in the world, and Impact Mobile, an industry leader in mobile marketing and advertising technology, announced today that they are partnering to provide a mobile “push” publishing solution to newspapers and their advertisers. Continue reading
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